Saturday, February 2, 2013

House Technology Advances and Sales in Recent Market

In today\’s housing markett, the technological benefits of any specific home are as closely considered as more traditional things like SF location, floorplan, etc..

According to a survey of Realtors, conducted by the Consumer Electronics Association, the sale of home cinema, home security, home automation, energy management systems are selling at a far greater rate than ever before.

In a publicity release, CEA employee Rhonda Daniel said that the relationship between advanced home technologies and real estate is a close one. She added that,even though the market needs to rebuild itself slightly before these technologies begin to play a larger role in the sale of properties agentsmust be familiar enough with these technologies to talk with their clients about them.

The survey suggested that the quantity of agents involved in the purchase, sale or show of a home equipped with advanced technology has dramatically increased within the last two years. As a Houston Heights Realtor I have found that new houses must have the latest technologies.

The percentage of agents involved in showing integrated systems were much higher than in prior years. As an example, agents showing houses with monitored security systems were around 93%; those showing home cinema or home theater-wired were 89%; those showing properties with energy management systems are 51%; and those showing homes with home automation and management systems were 54%. Accordig to the same survey, 68% percent of the realtors interviewed believe that these home technologies will play an increasingly big part in the sale of these properties within the next half decade. In order to use the eventual recovery the market will undergo, builders should start to make preparations for that eventuality. If the CE industry wishes to show that it could be a competent partner, then providing realtors with the data regarding the fine details and potential benefits of these new technologies wouldn\’t go amiss.

Approximately 2/3 of the agents interviewed stated that their clients were excited about the homes containing these technologies. Given this data, individuals who are considering selling their properties should consider upgrading their homes.

If you\’re not prepared to go through all the hassle of installing all this technology, then you may decide to prepare your home for these technologies by installing additional electric outlets, cable lines and phone outlets. The absence of the latest technology can be a let down for potential purchasers.

Think about these things before listing your place for sale.

Rich Martin is an broker associate with Prudential Anderson Properties in Houston
Heights. He markets renovated older homes, or new houses keeping with the style of older subdivisions is his specialty. I.e, Brooke Smith
homes
are a mix of updated 1930\’s homes and new homes. See his Heights Blog.


House Technology Advances and Sales in Recent Market

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