James Dyson takes on Google with £5m investment in domestic robots
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Charles Arthur
London Guardian
February 9, 2014
Sir James Dyson is taking on the might of Google by investing £5m in a British university to develop a new generation of “intelligent domestic robots”.
The company best known for its cyclone-power vacuum cleaners is putting the money into a new laboratory at Imperial College London, which has begun hiring up to 15 scientists who will work on developing robot vision systems that could be used in devices such as robot-controlled vacuum cleaners – a longstanding ambition of Dyson himself.
Dyson said the plan was to create “practical everyday technologies that will make our lives easier”.
The move could put Dyson into a position where it is directly challenging Google, which has recently acquired eight robotics companies, including Boston Dynamics, which has made self-controlling robots for the US military. In January it also spent £400m acquiring DeepMind Technologies, a London-based startup focusing on artificial intelligence.
This article was posted: Sunday, February 9, 2014 at 7:38 am
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