Showing posts with label Super. Show all posts
Showing posts with label Super. Show all posts

Saturday, March 15, 2014

Atheist Super Churches!

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Atheist Super Churches!

Tuesday, March 4, 2014

Load Your Cold & Flu Ammo With These Two Super Nutrients

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It’s that time again, the time of year when sniffling can be heard around every corner, the time of year when a shared elevator ride brings paranoia over a stranger’s cough. The cold and flu season is not something to look forward to over the course of winter. Sinus congestion, body shivers, headaches, sore muscles, and nausea are just a few of the inconveniences brought along with catching the cold or flu. However, where there’s an ailment, there’s always a natural remedy. The following two supplements are proven and effective warriors in the battle against viral infections.


Tried Tested & True


Vitamin D 50 ml-500x500


Let’s start with a well-known supplement, vitamin D.  Having optimal vitamin D levels is crucial for overall health and fighting all disease and illnesses-including influenza A, B, C, and H1N1 viruses. According to Dr. Mercola, one of the reasons you are susceptible to getting the flu is because your vitamin D levels are low. Dr. John Cannell, a medical doctor who was responsible for criminally insane patients, noted that his ward never contracted the flu although there was a flu epidemic sweeping through the maximum security hospital in April 2005. The main difference between his patients versus the other patients was that he had been giving his patients 2000 units of vitamin D for several months.


According to Dr. Mercola, shortly after the 2005 flu epidemic, Nature, an international weekly journal of science, published a paper stating that vitamin D was a potent antibiotic, which works by increasing the body’s production of proteins called antimicrobial peptides. These peptides destroy the cell walls of bacteria, fungi, and viruses, including influenza. This is why Dr. Cannell’s patients remained influenza free while the other patients and staff were stricken with the flu.


Dr. Holick, a professor of medicine, physiology, and biophysics, and director of the General Clinical Research Center at Boston University School of Medicine, states it has been estimated that 1 billion people world-wide are vitamin D deficient or insufficient.


Without vitamin D only about 10-15 percent of dietary calcium and about 60 percent of phosphorus is absorbed by the body. This is directly related to bone mineral density which is responsible for osteoporosis and fractures, as well as muscle strength and falls in adults. In utero and childhood, calcium and vitamin D deficiency prevents the maximum deposition of calcium in the skeleton.


Studies have shown people living at higher latitudes (where the angle of the sun’s rays are unable to sufficiently produce adequate amounts of vitamin D in the skin) are more likely to develop and die of Hodgkin’s lymphoma, colon, pancreatic, prostate, ovarian, breast and other cancers. According to Holick, both prospective and retrospective epidemiologic studies have also shown an association between low levels of vitamin D and an increased risk for Type 1 diabetes, multiple sclerosis, Crohn’s disease, hypertension and cardiovascular disease.


Holick believes the current recommended adequate intake for vitamin D needs to be increased to 800 — 1000 IU vitaminD3/d. “However, one cannot obtain these amounts from most dietary sources unless one is eating oily fish frequently,” says Holick. “Thus, sensible sun exposure (or UVB irradiation) and/or supplements are required to satisfy the body’s vitamin D requirement,” he adds.


Bringing In The Big Guns: Meet Chlorella


chlorella1


A single-celled, water-grown micro-algae, chlorella is widely known as a powerful “superfood” supplement with extraordinary nutrient density. It is believed to have been around for eons. One of the few edible species of water-grown algae, chlorella is full of chlorophyll. It contains all of the B vitamins, vitamin C, vitamin E, beta-carotene, amino acids, magnesium, iron, trace minerals, carbohydrates and a higher amount of protein (more than 50%) than meat, per grams of weight. It also has a unique set of phytonutrients. It binds to toxins and carries them out of the body. Its high amount of protein makes it a staple for many people who do not eat meat. It is virtually a complete food.
Although chlorella is packed with all the goodies previously mentioned, its reputation for knocking out the flu is due to its ability to increase your (Ig) A antibody levels.


A Japanese study shows that when pregnant women consume chlorella pyerenoidsa supplements, they have significantly higher amounts of (Ig) A antibody concentrations in their breast milk, which means that the women were producing more (Ig) A in their bodies. When the researchers studied the milk of the 35 Japanese women, they found that 18 of the women, who took chlorella while pregnant, had more of the (Ig) A antibodies than those who did not take chlorella supplements. So why is (Ig) A important?


(Ig) A antibodies are found in areas of the body such as nose, breathing passages, digestive tract, ears, eyes and vagina and are important because they protect your body surfaces that are exposed to outside sources. According to Virology Blog, (Ig) A antibodies are extremely necessary to neutralize mucosal viral infections like all types of influenza. Virology Blog goes on to report, “Virions that infect mucosal surfaces encounter secretory (Ig) A antibodies present at the apical surfaces of epithelial cells,” which neutralizes the virus and stops it from spreading to the cells and infecting you further. In other words, when the influenza virus comes into contact with your (Ig) A antibodies, they are immediately neutralized which stops them from replicating and spreading.


images (13)


Here’s a list of the additional benefits of chlorella:


• Balancing hormones (relieving PMS, regulating cycles, etc.)


• Treatment of ulcers


• Balancing the digestive system (improving digestion, relieving constipation)


• Increasing the white blood cell count (helps with infections, warding off of illness)


• Reduces or eliminates body odors


• Balances blood pressure, cholesterol, blood sugar (fighting/preventing cardiovascular disease, diabetes, obesity)


• Reduces occurrence of asthma attacks and allergies


• Treats fatigue


• Helps boost immune response


• Protects the brain and nervous system


• Supports elimination of many kinds of pollutants, from heavy metals to molds


• Boosts tissue growth, healing and repair


• Detoxifies harmful radiation, protects organs


Ready Your Ammo


Implementing vitamin D and chlorella into your daily regime will not only a pack a powerful punch against the cold and flu, but it will supply you with a nutritionally dense kick-start to your day to help you feel more energized and overall happier. Do your body a big favour and start using them today!


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Sources:


http://www.naturalnews.com/036086_chlorella_superfood_algae.html


http://www.medicalnewstoday.com/releases/77290.php


http://www.webmd.com/vitamins-supplements/ingredientmono-929-VITAMIN%20D.aspx?activeIngredientId=929&activeIngredientName=VITAMIN%20D


http://www.virology.ws/2009/07/24/virus-neutralization-by-antibodies/


http://www.bio-medicine.org/medicine-news-1/Study-Shows-Mothers-Who-Take-Chlorella-Boost-Babies-Antibodies-During-Breast-Feeding-22182-1/


 


 


 


Collective-Evolution



Load Your Cold & Flu Ammo With These Two Super Nutrients

Saturday, March 1, 2014

Conspiracy Theory | Super Mario Bros 3 actually never happened?!



I joined Maker Studios & so can you! Click here to see if your channel qualifies for RPM Network/Maker Studios http://awe.sm/t3Wp8 this theory is a little di…
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Conspiracy Theory | Super Mario Bros 3 actually never happened?!

Monday, February 17, 2014

WOW! AWESOME! Man Takes Over Super Bowl and Declares 9/11 WAS AN INSIDE JOB!



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WOW! AWESOME! Man Takes Over Super Bowl and Declares 9/11 WAS AN INSIDE JOB!

Sunday, February 2, 2014

9/11 Truther Takes Microphone During Super Bowl Press Conference

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AboveTopSecret.com New Topics In General Conspiracies



9/11 Truther Takes Microphone During Super Bowl Press Conference

Stephen Colbert, Wonderful Pistachios Unite In Super Bowl Commercial (VIDEO)





Stephen Colbert wants us to eat more pistachios, and who are we to argue with Stephen Colbert?


The star of Comedy Central’s “The Colbert Report” appeared in two Super Bowl commercials this year, kicking off his 2014 contract as the hilariously deadpan face of Wonderful Pistachios.


The clever brand is also rolling out a “Get crackin’, America” ad campaign in conjunction with the Colbert ads.


CLICK HERE to see the rest of the 2014 Super Bowl commercials as well as all of the best, worst and most unforgettable from the past.


As the Denver Broncos and Seattle Seahawks battle for the right to lift the Lombardi Trophy, Super Bowl advertisers compete for another prize: your attention. Each time that FOX cuts away from Super Bowl XLVIII to pay the bills, another group of blockbuster commercials and movie trailers was unveiled (although many had been teased or released in advance). Take a look around your Super Bowl party. Are people paying closer attention during the game or the commercial breaks?


CLICK HERE to visit our Super Bowl Live Blog to check out the latest on-field action.



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Politics – The Huffington Post



Stephen Colbert, Wonderful Pistachios Unite In Super Bowl Commercial (VIDEO)

SodaStream Super Bowl Commercial Features Scarlett Johansson And A (Censored) Diss (VIDEO)





Who knew carbonating beverages could be so sexy — or controversial?


SodaStream, an Israeli maker of bubbly beverage-producing devices, has ignited controversy for the second year in a row with its Super Bowl commercial this year featuring pitch woman Scarlett Johansson.


The company is at the center of a political debate because one of its factories is linked to the West Bank settlement of Ma’ale Adumim, drawing protests from some Palestinian groups, notes Slate.


However, the ad was censored by Fox this year for a different reason — ScarJo’s tongue-in-cheek diss of rival companies Coke and Pepsi.


Although the actress’s relatively tame line, “Sorry, Coke and Pepsi,” was cut from the version that actually ran during the game, you can still watch it below.



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Politics – The Huffington Post



SodaStream Super Bowl Commercial Features Scarlett Johansson And A (Censored) Diss (VIDEO)

Man Disrupts Super Bowl Press Conference Telling People To Investigate Lies Surrounding 9/11 Attacks

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Man Disrupts Super Bowl Press Conference Telling People To Investigate Lies Surrounding 9/11 Attacks

Wonderful Pistachios Stephen Colbert Super Bowl Commercial 2014, Parts 1 and 2 combined




An epic combination of both of Stephen Colbert’s Super Bowl ads for Wonderful Pistachios. Be sure to count all the pistachios in Stephen Colbert’s library fo…
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Wonderful Pistachios Stephen Colbert Super Bowl Commercial 2014, Parts 1 and 2 combined

Friday, January 31, 2014

Read & React: Super Bowl Commercial Hypocrisy?


The AXE Peace commercial previewed on YouTube ahead of its national Super Bowl XLVIII debut illustrates an agenda promoting coexistence among governments that are notorious for various human rights infringements.


This global peace agenda is backed by many politicians, as well as those in the entertainment and national media industries.


In comparison, the same politicos and media outlets will not support companies such as Daniel Defense, a firearms and accessories company in Black Creek, Georgia, to run its commercial, which promotes the constitutionally protected individual right of law-abiding Americans to decide how best to defend themselves.


It is interesting to note that one early reason the Daniel Defense commercial was denied for viewing during the Super Bowl was that it featured the silhouette of a semiautomatic AR-15-type rifle at the end of the spot. However, even after Daniel Defense offered to replace the image with an American flag, the commercial was again rejected from airing during the game.


In this AXE Peace commercial, a similar type of firearm, a select-fire M16A1, is shown as carried, then dropped by a soldier.


The problem that media outlets and organizations that do not support gun rights have with Daniel Defense’s commercial is in obvious regard to its message. This message can be interpreted as promoting the right to personal defense, or it casts a positive light on an otherwise demonized firearm, the AR-15-pattern rifle, which was specifically targeted in 2013 by legislative efforts to be banned or restricted in many states.


The juxtaposition of a global peace agenda and a government’s attempt to create limits on families’ options to secure their homes is worth inviting a civil discussion.


Watch both videos, and tell us your thoughts by leaving a comment.


AXE Peace Super Bowl Commercial:


Daniel Defense Super Bowl Commercial (BANNED):




Guns & Ammo



Read & React: Super Bowl Commercial Hypocrisy?

10 Super Bowl Ads to watch out for








This undated frame grab provided by Toyota, shows the company’s 2014 Super Bowl commercial. Toyota has enlisted the Muppets for this year’s advertising campaign. (AP Photo/Toyota)





This undated frame grab provided by Toyota, shows the company’s 2014 Super Bowl commercial. Toyota has enlisted the Muppets for this year’s advertising campaign. (AP Photo/Toyota)





This undated still provided by Wonderful Pistachios shows a frame grab from the company’s 2014 Super Bowl XLVIII Ad. Advertisers that have traditionally focused on skimpily clad models and lowest-common denominator humor are promising more sedate ads in 2014. The changes come as advertisers seek to get the most out of the estimated $ 4 million that ads cost during Super Bowl XLVIII. (AP Photo/Wonderful Pistachios)





Chart shows the cost for a 30-second Super Bowl commercial from 1967-2014.; 1c x 2 1/2 inches; 46.5 mm x 63 mm;





This undated still provided by GoDaddy, shows a frame grab from the company’s 2014 Super Bowl XLVIII Ad. Advertisers that have traditionally focused on skimpily clad models and lowest-common denominator humor are promising more sedate ads in 2014. The changes come as advertisers seek to get the most out of the estimated $ 4 million that ads cost during Super Bowl XLVIII. (AP Photo/GoDaddy)





This undated frame grab provided by Beats shows the company’s 2014 Super Bowl commercial. Beats by Dre, the popular headphones and audio equipment producer has enlisted Ellen DeGeneres to star in its debut Super Bowl ad running in the third quarter that promotes Beats Music. (AP Photo/Beats)













Buy AP Photo Reprints







NEW YORK (AP) — Actress Scarlett Johansson gives SodaStream some sex appeal in a controversial spot, Kia revives actor Laurence Fishburne’s “Matrix” character Morpheus in its commercial. And cute puppies and kids abound in ads for Cheerios to Anheuser-Busch.


Advertisers are planning to pull out the tools in their arsenal during Super Bowl time this Sunday, including celebrities, A-list rock bands and cinematic story lines.


Of course, there will still be ad surprises on Sunday with major brands like Chrysler and Coca-Cola staying mum on at least one of their ads. But the ones that are already out use a variety of tactics to draw viewers’ attention.


Overall, marketers are doing a better job getting their branding message across — while still entertaining — than previous years when a cheap joke or gag ruled supreme, says Kelly O’Keefe, professor of brand strategy at the Virginia Commonwealth University Brand Center.


“This year there’s much more focus on brand personality: the spot has to be both interesting and funny and link back to the core assets of the brand,” he said. “I’m predicting a stronger Super Bowl than last year.”


Advertisers are in the game to win. The Super Bowl is advertising’s biggest showcase, with more than 108 million people expected to tune into the game. And companies are paying an estimated $ 4 million to have their ads be a part of the action.


Here are 10 ads to watch for on Sunday.


1. Anheuser-Busch: The biggest Super Bowl advertiser’s ad in the fourth quarter shows an adorable Golden Labrador becoming enamored with one of the beermaker’s iconic Clydesdales to the tune of “Let Her Go” by Passenger.


Online: http://youtu.be/uQB7QRyF4p4


2. General Mill’s Cheerios: The cereal maker brings back an interracial family that starred in a prior spot. This one shows a father telling his daughter that they’re going to have an addition to the family, a baby boy. Then, the little girl strongly suggests they also get a puppy. The ad airs during the first unscheduled time-out of the game.


Online: http://youtu.be/LKuQrKeGe6g


3. Bank of America: The bank will promote its partnership with AIDS nonprofit (RED) by having music group U2 sing their new single “Invisible.” between the first and second quarter. The song will be a free download on iTunes during the game and for the following 24 hours. Bank of America will donate $ 1 each time it is downloaded to the Global Fund to Fight AIDS.


4. SodaStream: The Israeli at-home soda maker company has stirred up controversy on two fronts. Their ad features “Her” actress Scarlett Johansson touting the health and environmental benefits of the soda maker and will run in the fourth quarter. The ad first made waves when the company said it would delete its last line, “Sorry, Coke and Pepsi,” at a request by Fox. Then on Thursday, Johansson resigned her Oxfam ambassadorship. The nonprofit was unhappy she was linked with SodaStream, which operates in Israeli settlements in the West Bank of Palestine. Oxfam is opposed to that.


Online: https://www.youtube.com/watch?v=zxq4ziu-wrI


5. H&M: The clothing maker’s ad in the second quarter features nifty technology that will allow people with some Samsung Smart TVs to order soccer star David Beckham’s Bodywear products with their remote control in real time.


Online: https://www.youtube.com/watch?v=LHxCELegDz4


6. Nestle’s Butterfinger: A suggestive teaser ad showed a couple, “Chocolate” and “Peanut Butter,” in ’70s-style couple’s therapy talking about the need for “change” and “excitement.” The actual ad in the third quarter will have a related theme and Butterfinger is expected to introduce its Peanut Butter Cups with some tongue-in-cheek double entendres.


Online: https://www.youtube.com/watch?v=u1ZCl-NkQuU


7. Beats Music: Ellen DeGeneres reimagines the Goldilocks and The Three Bears fairytale in this ad running in the third quarter that introduces Beats Music, a streaming music service.


Online: http://youtu.be/jJR6YV4WAnM


8. Wonderful Pistachios: The snack producer showcases comedian Stephen Colbert running amok in two 15-second ads in the second quarter.


Online: https://www.youtube.com/watch?v=oKAG7UJ-NWk


9. Kia: In the carmaker’s third-quarter ad to introduce its K900 luxury sedan, Laurence Fishburne reprises his “Matrix” role as Morpheus and displays some surprising operatic skills.


Online: https://www.youtube.com/watch?v=Ob-wn52Dkmk


10. Chrysler: The automaker is bound to surprise. Always mum ahead of the game, Chrysler has produced some of the best loved and most remembered spots during the big game, from Eminem’s “Imported from Detroit” ad in 2011 to last year’s “Farmer” ad featuring scenes of American farmland and a voiceover by conservative radio broadcaster Paul Harvey. Look for another surprising spot or two this year.


Associated Press




Top Headlines



10 Super Bowl Ads to watch out for

10 Super Bowl Ads to watch out for








This undated frame grab provided by Toyota, shows the company’s 2014 Super Bowl commercial. Toyota has enlisted the Muppets for this year’s advertising campaign. (AP Photo/Toyota)





This undated frame grab provided by Toyota, shows the company’s 2014 Super Bowl commercial. Toyota has enlisted the Muppets for this year’s advertising campaign. (AP Photo/Toyota)





This undated still provided by Wonderful Pistachios shows a frame grab from the company’s 2014 Super Bowl XLVIII Ad. Advertisers that have traditionally focused on skimpily clad models and lowest-common denominator humor are promising more sedate ads in 2014. The changes come as advertisers seek to get the most out of the estimated $ 4 million that ads cost during Super Bowl XLVIII. (AP Photo/Wonderful Pistachios)





Chart shows the cost for a 30-second Super Bowl commercial from 1967-2014.; 1c x 2 1/2 inches; 46.5 mm x 63 mm;





This undated still provided by GoDaddy, shows a frame grab from the company’s 2014 Super Bowl XLVIII Ad. Advertisers that have traditionally focused on skimpily clad models and lowest-common denominator humor are promising more sedate ads in 2014. The changes come as advertisers seek to get the most out of the estimated $ 4 million that ads cost during Super Bowl XLVIII. (AP Photo/GoDaddy)





This undated frame grab provided by Beats shows the company’s 2014 Super Bowl commercial. Beats by Dre, the popular headphones and audio equipment producer has enlisted Ellen DeGeneres to star in its debut Super Bowl ad running in the third quarter that promotes Beats Music. (AP Photo/Beats)













Buy AP Photo Reprints







NEW YORK (AP) — Actress Scarlett Johansson gives SodaStream some sex appeal in a controversial spot, Kia revives actor Laurence Fishburne’s “Matrix” character Morpheus in its commercial. And cute puppies and kids abound in ads for Cheerios to Anheuser-Busch.


Advertisers are planning to pull out the tools in their arsenal during Super Bowl time this Sunday, including celebrities, A-list rock bands and cinematic story lines.


Of course, there will still be ad surprises on Sunday with major brands like Chrysler and Coca-Cola staying mum on at least one of their ads. But the ones that are already out use a variety of tactics to draw viewers’ attention.


Overall, marketers are doing a better job getting their branding message across — while still entertaining — than previous years when a cheap joke or gag ruled supreme, says Kelly O’Keefe, professor of brand strategy at the Virginia Commonwealth University Brand Center.


“This year there’s much more focus on brand personality: the spot has to be both interesting and funny and link back to the core assets of the brand,” he said. “I’m predicting a stronger Super Bowl than last year.”


Advertisers are in the game to win. The Super Bowl is advertising’s biggest showcase, with more than 108 million people expected to tune into the game. And companies are paying an estimated $ 4 million to have their ads be a part of the action.


Here are 10 ads to watch for on Sunday.


1. Anheuser-Busch: The biggest Super Bowl advertiser’s ad in the fourth quarter shows an adorable Golden Labrador becoming enamored with one of the beermaker’s iconic Clydesdales to the tune of “Let Her Go” by Passenger.


Online: http://youtu.be/uQB7QRyF4p4


2. General Mill’s Cheerios: The cereal maker brings back an interracial family that starred in a prior spot. This one shows a father telling his daughter that they’re going to have an addition to the family, a baby boy. Then, the little girl strongly suggests they also get a puppy. The ad airs during the first unscheduled time-out of the game.


Online: http://youtu.be/LKuQrKeGe6g


3. Bank of America: The bank will promote its partnership with AIDS nonprofit (RED) by having music group U2 sing their new single “Invisible.” between the first and second quarter. The song will be a free download on iTunes during the game and for the following 24 hours. Bank of America will donate $ 1 each time it is downloaded to the Global Fund to Fight AIDS.


4. SodaStream: The Israeli at-home soda maker company has stirred up controversy on two fronts. Their ad features “Her” actress Scarlett Johansson touting the health and environmental benefits of the soda maker and will run in the fourth quarter. The ad first made waves when the company said it would delete its last line, “Sorry, Coke and Pepsi,” at a request by Fox. Then on Thursday, Johansson resigned her Oxfam ambassadorship. The nonprofit was unhappy she was linked with SodaStream, which operates in Israeli settlements in the West Bank of Palestine. Oxfam is opposed to that.


Online: https://www.youtube.com/watch?v=zxq4ziu-wrI


5. H&M: The clothing maker’s ad in the second quarter features nifty technology that will allow people with some Samsung Smart TVs to order soccer star David Beckham’s Bodywear products with their remote control in real time.


Online: https://www.youtube.com/watch?v=LHxCELegDz4


6. Nestle’s Butterfinger: A suggestive teaser ad showed a couple, “Chocolate” and “Peanut Butter,” in ’70s-style couple’s therapy talking about the need for “change” and “excitement.” The actual ad in the third quarter will have a related theme and Butterfinger is expected to introduce its Peanut Butter Cups with some tongue-in-cheek double entendres.


Online: https://www.youtube.com/watch?v=u1ZCl-NkQuU


7. Beats Music: Ellen DeGeneres reimagines the Goldilocks and The Three Bears fairytale in this ad running in the third quarter that introduces Beats Music, a streaming music service.


Online: http://youtu.be/jJR6YV4WAnM


8. Wonderful Pistachios: The snack producer showcases comedian Stephen Colbert running amok in two 15-second ads in the second quarter.


Online: https://www.youtube.com/watch?v=oKAG7UJ-NWk


9. Kia: In the carmaker’s third-quarter ad to introduce its K900 luxury sedan, Laurence Fishburne reprises his “Matrix” role as Morpheus and displays some surprising operatic skills.


Online: https://www.youtube.com/watch?v=Ob-wn52Dkmk


10. Chrysler: The automaker is bound to surprise. Always mum ahead of the game, Chrysler has produced some of the best loved and most remembered spots during the big game, from Eminem’s “Imported from Detroit” ad in 2011 to last year’s “Farmer” ad featuring scenes of American farmland and a voiceover by conservative radio broadcaster Paul Harvey. Look for another surprising spot or two this year.


Associated Press




Top Headlines



10 Super Bowl Ads to watch out for

10 Super Bowl Ads to watch out for








This undated frame grab provided by Toyota, shows the company’s 2014 Super Bowl commercial. Toyota has enlisted the Muppets for this year’s advertising campaign. (AP Photo/Toyota)





This undated frame grab provided by Toyota, shows the company’s 2014 Super Bowl commercial. Toyota has enlisted the Muppets for this year’s advertising campaign. (AP Photo/Toyota)





This undated still provided by Wonderful Pistachios shows a frame grab from the company’s 2014 Super Bowl XLVIII Ad. Advertisers that have traditionally focused on skimpily clad models and lowest-common denominator humor are promising more sedate ads in 2014. The changes come as advertisers seek to get the most out of the estimated $ 4 million that ads cost during Super Bowl XLVIII. (AP Photo/Wonderful Pistachios)





Chart shows the cost for a 30-second Super Bowl commercial from 1967-2014.; 1c x 2 1/2 inches; 46.5 mm x 63 mm;





This undated still provided by GoDaddy, shows a frame grab from the company’s 2014 Super Bowl XLVIII Ad. Advertisers that have traditionally focused on skimpily clad models and lowest-common denominator humor are promising more sedate ads in 2014. The changes come as advertisers seek to get the most out of the estimated $ 4 million that ads cost during Super Bowl XLVIII. (AP Photo/GoDaddy)





This undated frame grab provided by Beats shows the company’s 2014 Super Bowl commercial. Beats by Dre, the popular headphones and audio equipment producer has enlisted Ellen DeGeneres to star in its debut Super Bowl ad running in the third quarter that promotes Beats Music. (AP Photo/Beats)













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NEW YORK (AP) — Actress Scarlett Johansson gives SodaStream some sex appeal in a controversial spot, Kia revives actor Laurence Fishburne’s “Matrix” character Morpheus in its commercial. And cute puppies and kids abound in ads for Cheerios to Anheuser-Busch.


Advertisers are planning to pull out the tools in their arsenal during Super Bowl time this Sunday, including celebrities, A-list rock bands and cinematic story lines.


Of course, there will still be ad surprises on Sunday with major brands like Chrysler and Coca-Cola staying mum on at least one of their ads. But the ones that are already out use a variety of tactics to draw viewers’ attention.


Overall, marketers are doing a better job getting their branding message across — while still entertaining — than previous years when a cheap joke or gag ruled supreme, says Kelly O’Keefe, professor of brand strategy at the Virginia Commonwealth University Brand Center.


“This year there’s much more focus on brand personality: the spot has to be both interesting and funny and link back to the core assets of the brand,” he said. “I’m predicting a stronger Super Bowl than last year.”


Advertisers are in the game to win. The Super Bowl is advertising’s biggest showcase, with more than 108 million people expected to tune into the game. And companies are paying an estimated $ 4 million to have their ads be a part of the action.


Here are 10 ads to watch for on Sunday.


1. Anheuser-Busch: The biggest Super Bowl advertiser’s ad in the fourth quarter shows an adorable Golden Labrador becoming enamored with one of the beermaker’s iconic Clydesdales to the tune of “Let Her Go” by Passenger.


Online: http://youtu.be/uQB7QRyF4p4


2. General Mill’s Cheerios: The cereal maker brings back an interracial family that starred in a prior spot. This one shows a father telling his daughter that they’re going to have an addition to the family, a baby boy. Then, the little girl strongly suggests they also get a puppy. The ad airs during the first unscheduled time-out of the game.


Online: http://youtu.be/LKuQrKeGe6g


3. Bank of America: The bank will promote its partnership with AIDS nonprofit (RED) by having music group U2 sing their new single “Invisible.” between the first and second quarter. The song will be a free download on iTunes during the game and for the following 24 hours. Bank of America will donate $ 1 each time it is downloaded to the Global Fund to Fight AIDS.


4. SodaStream: The Israeli at-home soda maker company has stirred up controversy on two fronts. Their ad features “Her” actress Scarlett Johansson touting the health and environmental benefits of the soda maker and will run in the fourth quarter. The ad first made waves when the company said it would delete its last line, “Sorry, Coke and Pepsi,” at a request by Fox. Then on Thursday, Johansson resigned her Oxfam ambassadorship. The nonprofit was unhappy she was linked with SodaStream, which operates in Israeli settlements in the West Bank of Palestine. Oxfam is opposed to that.


Online: https://www.youtube.com/watch?v=zxq4ziu-wrI


5. H&M: The clothing maker’s ad in the second quarter features nifty technology that will allow people with some Samsung Smart TVs to order soccer star David Beckham’s Bodywear products with their remote control in real time.


Online: https://www.youtube.com/watch?v=LHxCELegDz4


6. Nestle’s Butterfinger: A suggestive teaser ad showed a couple, “Chocolate” and “Peanut Butter,” in ’70s-style couple’s therapy talking about the need for “change” and “excitement.” The actual ad in the third quarter will have a related theme and Butterfinger is expected to introduce its Peanut Butter Cups with some tongue-in-cheek double entendres.


Online: https://www.youtube.com/watch?v=u1ZCl-NkQuU


7. Beats Music: Ellen DeGeneres reimagines the Goldilocks and The Three Bears fairytale in this ad running in the third quarter that introduces Beats Music, a streaming music service.


Online: http://youtu.be/jJR6YV4WAnM


8. Wonderful Pistachios: The snack producer showcases comedian Stephen Colbert running amok in two 15-second ads in the second quarter.


Online: https://www.youtube.com/watch?v=oKAG7UJ-NWk


9. Kia: In the carmaker’s third-quarter ad to introduce its K900 luxury sedan, Laurence Fishburne reprises his “Matrix” role as Morpheus and displays some surprising operatic skills.


Online: https://www.youtube.com/watch?v=Ob-wn52Dkmk


10. Chrysler: The automaker is bound to surprise. Always mum ahead of the game, Chrysler has produced some of the best loved and most remembered spots during the big game, from Eminem’s “Imported from Detroit” ad in 2011 to last year’s “Farmer” ad featuring scenes of American farmland and a voiceover by conservative radio broadcaster Paul Harvey. Look for another surprising spot or two this year.


Associated Press




Top Headlines



10 Super Bowl Ads to watch out for

Tuesday, January 28, 2014

Ezra Klein vs. Nate Silver: The Wonk Super Bowl


Ezra Klein and Nate Silver are pictured. | AP Photos

POLITICO provides a look at the two journalists and their differing projects. | AP Photos





Ezra Klein and Nate Silver have some things in common: They’re both smart, young, innovative and analytical journalists with devoted followings who, when offered the chance to launch their own ventures, left the nation’s leading newspapers to do so.


The similarities pretty much end there.







When Klein announced he would be departing The Washington Post for a new venture with Vox Media, it was heralded as just the latest example of a brand-name star outgrowing a legacy media institution. Klein’s name was immediately lumped in with the likes of Silver, who took his popular FiveThirtyEight blog from The New York Times to ESPN, and Kara Swisher and Walt Mossberg, who moved their tech news vertical from The Wall Street Journal to NBC Universal.


But Ezra Klein is not Nate Silver, and Vox Media is not ESPN. And sweeping generalizations about the new wave of personal-brand journalism ignore the unique circumstances each of these journalists face when striking out on their own.


(Also on POLITICO: Why the Post passed on Ezra Klein)


The two men are friends and mutual fans — “Ezra and I have had several great conversations over the years. I consider him a friend, but I’m sure we’d hang out more often if we lived in the same city,” Silver told POLITICO. Silver, who came to political forecasting from baseball metrics, described himself as “a huge admirer of Ezra’s journalism.” Klein, who declined to comment for this piece, once praised Silver’s “innovations” as a journalist.


Here’s a look at the two and their differing projects:


The name


Klein, 29, and his wife, Annie Lowrey, of the Times, are, for a younger generation of Beltway insiders, Washington royalty. So when his intentions to leave the Post became known, it was all D.C. media types could talk about. And, to be sure, there was a devoted national following who knew Klein’s work — from the Post, from MSNBC, from Bloomberg View, or from his occasional New Yorker article — who were probably shocked to see a writer they loved leaving for a digital media company they’d probably never heard of. But outside those bubbles — what you might call Washington and greater Washington — few people cared.


(Also on POLITICO: Ezra Klein joins Vox Media)


Compare that with Silver, 36, who has become a household name in some quarters and is synonymous with the political forecasting industry. (Silver, who is gay — in 2012 he was named “Person of the Year” by Out Magazine — is not married.) In the 24 hours that followed the 2012 presidential election, sales of his book skyrocketed by 850-percent on Amazon.com. One week later, The Hollywood Reporter revealed that he was being courted by Tinseltown for “everything from box-office analysis to a correspondent gig on a television news program, not to mention radio shows and public speaking.” A week after that, President Obama dropped his name in a joke at the annual Thanksgiving turkey pardoning.


With his move to ESPN, a ratings giant, Silver’s star status only grows. He has and will continue to appear across the network’s programming. He’s been promised a role in the Oscars, which will air on ABC through at least 2020. Online, he will add to his reputation for political and sports forecasting by expanding into areas as diverse as economics, science, education and weather. (“I think people will be surprised at how small a percentage of our content is in the politics and policy realm. We’re still going to be forecasting elections,” he told POLITICO, “[b]ut politics might represent something like 20 or 25 percent of our total bandwidth.”)


The traffic


Klein was a big traffic-driver for the Post. In 2011, “Wonkblog” was the most-read blog on the paper’s website. In recent years, he’s generated what one Post staffer described to The New Republic as “enough traffic to end any argument with the senior editors.” (Sources put the number at well over 4 million pageviews a month, though that figure is disputed). Still, it’s a pittance compared to the numbers that Silver has put on the board. In the week before the 2012 presidential election, 71 percent of visitors to the Times’ politics section visited his “FiveThirtyEight” blog, according to The New Republic. On the day of the election, one-in-every-five readers on The Times site visited the blog. “What’s interesting is a lot of the traffic is coming just for Nate,” Jill Abramson, the executive editor of the Times, told TNR. (Neither Silver nor Klein will share their traffic numbers.)


(Also on POLITICO: 10 journalists to watch in 2014)


No matter how outsize one journalist becomes, he still benefits from his platform: Klein and Silver drove traffic to the Post and the Times, but the Post and the Times also drove traffic to Klein and Silver. At ESPN, Silver will be the beneficiary of a robust readership of sports fans. At Vox, Klein will largely be responsible for generating his own traffic. And it’s worth remembering that while Klein has many readers who follow him on Twitter and Facebook, there are others who will lose sight of him — much the way many of Frank Rich’s loyal readers stopped reading his columns when he jumped from the Times’ opinion pages to New York Magazine. (Still, it’s worth remembering that Klein is building an entirely new news venture — not just a larger version of Wonkblog — which means that past statistics aren’t necessarily the best indicator of future success.)




POLITICO – TOP Stories



Ezra Klein vs. Nate Silver: The Wonk Super Bowl

Friday, October 18, 2013

EU-Canada trade deal gateway to "super" no-tariff zone



Published time: October 18, 2013 16:18

European Commission President Jose Manuel Barroso welcomes Canadian Prime Minister Stephen Harper (L) ahead of a meeting at the EU Commission headquarters in Brussels October 18, 2013 (Reuters / Francois Lenoir)

European Commission President Jose Manuel Barroso welcomes Canadian Prime Minister Stephen Harper (L) ahead of a meeting at the EU Commission headquarters in Brussels October 18, 2013 (Reuters / Francois Lenoir)




The European Union and Canada have signed a landmark free-trade agreement, that’ll boost growth and create jobs. The deal also paves the way for Europe to create an even bigger no-tariff zone with the US, that’ll represent half of the global economy.


After four years of negotiations, that were stalled for months over quotas for Canadian beef and EU cheese, the tentative deal was finally signed by Canadian Prime Minister Stephen Harper and European Commission President Jose Manuel Barroso. Now the deal is subject to approval by the European Parliament, EU member nations and from Canada on federal and provincial levels.


With 98 percent of EU tariffs eliminated, the agreement will make it easier for Canadian companies to invest in and sell to the 28-member EU and its 500 million consumers, and vice versa. The deal will also streamline regulation and cut red tape that used to hamper trade. On top of that, the deal will also help reduce the dependence of Canada’s $ 1.8 trillion economy on imports from the US.


The government in Ottawa called the deal the most important trade agreement for the country since the 1987 free trade deal with the US, Associated Press reports.


“This trade agreement is an historic win for Canada,” said Prime Minister Harper. “It represents thousands of new jobs for Canadians, and a half-billion new customers for Canadian businesses.”


The European Union, a $ 17 trillion economy, is Canada’s second-largest trading partner after the US. For the EU, Canada is only the 12th most important trading partner, but the agreement will provide new momentum to the nascent free trade talks between the EU and the US.


Officials on both sides of the Atlantic hope to agree on the outline of a broader EU-US agreement, set to become the world’s largest free trade deal, as early as by the end of next year. The two economic giants combined represent just under half of the global economy.


A study by the EU estimates a US deal could add about 120 billion euros to the EU’s gross domestic product and 95 billion euros to US GDP.


After the agreement between Brussels and Washington is achieved, the parties will be able to set standards for many industries, which would then become de facto global standards, handing firms in both economies a competitive advantage over rivals in Asia and elsewhere.


The talks with the US suffered a minor setback this month when Barack Obama had to cancel a long-planned negotiation round in Brussels because of the government shutdown. The next round is likely to take place next month.




RT – Business



EU-Canada trade deal gateway to "super" no-tariff zone

Sunday, September 8, 2013

Is the Superbowl Super Violent?



With the Superbowl right around the corner, and even President Obama talking about the level of violence in football, Lissette Padilla took to Los Feliz, Cal…



Is the Superbowl Super Violent?

Wednesday, February 20, 2013

VIDEO: Beyonce"s 57 Pound Weight Loss

Is vegan the new black? Before you could start arguing about how you could never give up cheeseburgers, just listen to how Beyonce dropped 57 pounds after giviing birth to Blue Ivy! Beyonce’s trainer, Marco Borges, tells Life and Style that he recommended veganism to his client because it quote “typically gets people to eat more greens than they normally would.”

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VIDEO: Beyonce"s 57 Pound Weight Loss

VIDEO: Beyonce"s 57 Pound Weight Loss

Is vegan the new black? Before you could start arguing about how you could never give up cheeseburgers, just listen to how Beyonce dropped 57 pounds after giviing birth to Blue Ivy! Beyonce’s trainer, Marco Borges, tells Life and Style that he recommended veganism to his client because it quote “typically gets people to eat more greens than they normally would.”

Thanks for checking us out. Please take a look at the rest of our videos and articles.


To stay in the loop, bookmark our homepage.


VIDEO: Beyonce"s 57 Pound Weight Loss